Strategic Marketing Lead

Are you ready to shape the future of AECOM's Marketing team?

We are seeking a dynamic and experienced marketeer to join our Strategic Marketing team. This pivotal role will lead the development and execution of integrated marketing strategies that drive growth, elevate brand presence, and support high-impact initiatives across key sectors in Europe and India.

You will play a key role in identifying and activating growth opportunities, leading cross-sector brand campaigns and flagship regional events, and supporting the Head of Strategic Marketing in operational excellence and performance tracking. This is a high-visibility role requiring strategic thinking, stakeholder engagement, and hands-on campaign delivery.

Key Responsibilities

Strategic Marketing & Growth Activation

• ·Lead the design and execution of strategic marketing campaigns aligned with business strategy priorities
• Collaborate with Head of Strategic Marketing to identify and activate high-potential growth opportunities.
• Develop and implement go-to-market strategies for new services and offerings.
• Use SOSTAC or similar frameworks to structure campaign planning and execution.
• Advocate for a client-centric and outside-in perspective, supporting the Head of Strategic Marketing to continually embed this approach throughout the team and among business stakeholders.

Brand Campaigns & High-Impact Events

• Lead the planning and delivery of high-investment, cross-business brand events and related campaign activities.
• Oversee event strategy, logistics, content, and post-event engagement to ensure maximum ROI.
• Partner with the content, creative, communications and digital teams to deliver integrated and compelling, multi-channel campaigns.

Stakeholder Engagement & Collaboration

• Build strong relationships with internal stakeholders including Client Account Managers, Sector Leaders, and Communications teams within region and globally.
• Act as a strategic advisor to business leaders on marketing best practices and brand positioning.
• Ensure alignment of regional marketing activities with global brand and messaging strategies.

Marketing Operations & Performance

• Support the Head of Strategic Marketing in managing marketing operations, including budget tracking, reporting, and governance.
• Monitor and report on campaign performance using analytics tools; optimize based on insights.
• Contribute to monthly marketing dashboards and ROI reporting for senior leadership.

Team Leadership & Development

• Line management of at least one direct report and mentor marketers and contribute to a high-performing, collaborative team culture.
• Support the development and implementation of marketing processes and approval workflows.

Come grow with us.

We develop projects from concept through operation providing engineering and construction services for multiyear, multimillion-dollar projects for major rail and transit agencies. Our specialists provide analytical and strategic expertise for every stage of a project.

And let's not forget about the perks at AECOM. You'll enjoy a range of core and personalised benefits designed to support your future and well-being, customized to fit your lifestyle. Take advantage of career development opportunities, our flexible hybrid working model to ensure a work-life balance that suits your lifestyle, technical practice networks, AECOM University, and volunteering days.